AF·O'CONNOR

Digital Marketing Consultancy · United Kingdom

Build the growth engine your competitors can't copy.

AF O'Connor Consulting designs and runs the full marketing system for UK enterprises — strategy, media and measurement under one roof, accountable to a single number.

360°
Channel coverage
Full-funnel
From brand to demand
In-house
Senior delivery, always

Capabilities

01 / CAPABILITIES
A

Marketing strategy

Positioning, proposition design and go-to-market plans grounded in market evidence rather than opinion.

B

Performance media

Paid search, social and programmatic, bought and optimised against cost-per-acquisition and lifetime value.

C

Customer analytics

Attribution, segmentation and forecasting that turn raw data into decisions the board can act on.

D

Brand to demand

Campaign architecture that connects upper-funnel brand work to measurable pipeline.

How we operate

02 / PRINCIPLES

One number

Every engagement is anchored to a single commercial target. If it doesn't move that number, we don't do it.

Senior only

No hand-offs to juniors after the pitch. The people who win the work are the people who deliver it.

Prove, then scale

We test in small, measured increments before committing budget — then scale what the data endorses.

Performance is a discipline. We install it.

AF O'Connor Consulting partners with UK leadership teams to build marketing functions that compound.